About

Management Team

Barbara Steinberg

PRESIDENT AND CEO

Barbara Steinberg, President and CEO, co-founded eFraud Services, bringing a strong background in software development and forensic accounting. With a decade of experience in fraud detection, Barbara collaborates closely with forensic accountants and financial fraud investigators, specializing in bank statement conversions and analysis for their cases. Recognizing the limitations of existing software solutions, Barbara was inspired to develop an advanced software solution. Throughout the development phase, she actively engaged customers to incorporate their insights, ensuring the new product met their needs.

Barbara’s entrepreneurial spirit is evident in her track record of launching five businesses. Her prior venture, BLS Eldercare Solutions, focused on Medicaid planning, highlighting the critical need for specialized software in bank statement analysis.

Barbara holds a BS in Medical Computer Science from Downstate Medical Center, SUNY, an MS in Electrical Engineering from Columbia University, and an MBA from Fairleigh Dickinson University.

f3b49b2df0
0c920e0a19d

Robert Hayum

Vice President and COO

Robert Hayum, Vice President and COO, co-founded eFraud Services and brings a wealth of experience to the role. Previously, he served as Vice President of IT at Revlon, a Fortune 500 company, before transitioning his expertise to prominent consulting firms such as Coopers & Lybrand (now Price Waterhouse Coopers) and Business Edge. At these firms, he spearheaded the development of their Pharmaceutical Technology practices, working closely with global clients.

Beyond his corporate achievements, Bob is also an entrepreneur who launched and continues to manage two successful internet ventures: golfcaptains.com and golfersreport.com.

He holds a BS in Electrical Engineering from the City University of New York and an MS in Electrical Engineering from MIT. During his time at MIT, Bob contributed to the development of systems crucial to the Apollo lunar landing, with one of his devices now featured in the Smithsonian Air & Space Museum in Washington, D.C.

Colin McKiernan

Vice President of Sales & Marketing

Colin McKiernan, Vice President of Sales & Marketing, brings a proven track record in client management across various IT consulting and systems integration firms. His career highlights include roles such as Global Client Director at Ernst & Young, Alliance Partner at EMC/Dell, and Senior Management positions at a variety of public and private institutions. 

Colin is adept at cultivating strategic partnerships across diverse industries, including Life Sciences, Telecommunications, and Financial Services. As an entrepreneur, he co-founded and served as Managing Partner at TrueNorth Solutions, where he oversaw management and IT services for a proprietary CRM software product.

He earned a BS in Business with a concentration in Computer Science from Fairleigh Dickinson University.
McKiernand, Colin
Monthly subscription package Cost per month Cost per page Cost per page over
500 pages/month $425/month $0.85 $0.95/page over 500 Select 500 page package
1,000 pages/month $850/month $0.85 $0.95/page over 1,000 Select 1,000 page package
2,000 pages/month $1,700/month $0.85 $0.95/page over 2,000 Select 2,000 page package
5,000 pages/month $4,250/month $0.85 $0.95/page over 5,000 Select 5,000 page package
Annual prepay subscription package Cost per year Cost per page Cost per page over
10,000 pages/year $7,500/year $0.75 $0.95/page over 10,000 Select 10,000 page package
20,000 pages/year $15,000/year $0.75 $0.95/page over 20,000 Select 20,000 page package
50,000 pages/year $37,500/year $0.75 $0.95/page over 50,000 Select 50,000 page package
100,000 pages/year $75,000/year $0.75 $0.95/page over 100,000 Select 100,000 page package